Rebranding Lina Rixgens Ocean Racing / avanade
After Avanade took over the company alnamic AG and wanted to continue the sponsoring with Lina Rixgens, the boat and design had to be adapted accordingly. For this I implemented a new branding of the boat, based on the corporate identity of the company. The implementation took place in Rostock (Germany) by the ABS advertising studio.
The project was supported creatively and documented by me throughout the entire period.
In addition, I brought the website up to date with the latest design and carried out a relaunch.
For more information have look at Lina Rixgens Ocean Racing
Lina Rixgens Ocean Racing Rebranding / avanade
Producer: Eike Schurr
Artworks: Eike Schurr
Camera and Edit: Eike Schurr